Prof Yuksel Ekinci
1 article
United Kingdom
University of Portsmouth
Biography
Yuksel Ekinci (PhD) is Professor of Marketing at the University of Portsmouth, UK. His research interest includes destination branding and Consumer-Based Brand Equity. His articles are published in the Tourism Management, the Annals of Tourism Research, the Journal of Travel Research, the Journal of Business Research, the European Journal of Marketing, and others. Yuksel is an associate editor of the International Journal of Market Research and editorial board member of several tourism and marketing journals.
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