British Academy of Management

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Data utilization for establishment of luxury goods brands in small and medium-sized companies: Product development process analysis using coffee roast profile data

YOSHIAKI FUKAMI Tokyo University of Science

Tokiko Nakamura Hokkai-Gakuen University

Hirotoshi Fukuda Sapporo City University

Naoki TERAMOTO Takushoku University

Knowledge and Learning Developmental Paper Session Paper Attachment

Knowledge and Learning Developmental Paper Session

BAM2023 Conference