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Prof Sujo Thomas

3 articles
India Amrut Mody School of Management , Ahmedabad University
Publications by Year
Showing 3 of 3
From Transaction to Co-Creation: Creating Inclusive Consumer Value and Social Impact in Charity-Integrated Social Commerce Live Streaming
Sudhir Pandey Amrut Mody School of Management , Ahmedabad University
Ritesh Patel
Viral Bhatt United World Institute of Management, Karnavati University, Ahmedabad, India
Sujo Thomas Amrut Mody School of Management , Ahmedabad University
Marketing and Retail Developmental Paper Session
Marketing and Retail Developmental Paper Session (5)
BAM2026 Conference
CRM patronage intentions and male fashion leadership: Applying Schwartz’s theory of human values by employing PLS-MGA-ANN
Sudhir Pandey Amrut Mody School of Management , Ahmedabad University
Sujo Thomas Amrut Mody School of Management , Ahmedabad University
Ritesh Patel Sanjivani College of Engineering, Savitribai Phule Pune University, Pune, India
Viral Bhatt SAL Institute of Management, Ahmedabad, India
Sustainable and Responsible Business Developmental Paper Session
Sustainable and Responsible Business Developmental Paper Session
BAM2024 Conference
Predicting CRM patronage intentions based on female fashion leadership: A hybrid SEM-ANN-MGA approach by employing Schwartz’s theory of human values
Sudhir Pandey Amrut Mody School of Management , Ahmedabad University
Sujo Thomas Amrut Mody School of Management , Ahmedabad University
Viral Bhatt SAL Institute of Management, Ahmedabad, India
Ritesh Patel Sanjivani College of Engineering, Savitribai Phule Pune University, Pune, India
Sustainable and Responsible Business Developmental Paper Session
Sustainable and Responsible Business Developmental Paper Session (A)
BAM2023 Conference