Biography

Professor Hatem El-Gohary is a leading marketing professor, expert, and consultant at Qatar University's College of Business and Economics. He is ranked among the top 2% of scientists globally in his field and possesses over 33 years of academic experience in both teaching and research. He holds a PhD, MSc, MRes, PGDip, BSc, and PGCHE. He is also a certified e-marketer (CeM), an AABPP fellow, HEA fellow, CMI fellow, and a CIM member (MCIM). He has a significant record of experience in voluntary work in Egypt and the United Kingdom. Professor El-Gohary is a prominent figure in leadership, tourism, marketing, and halal studies research. He has published numerous specialised studies and books on tourism, marketing, small businesses, entrepreneurship, halal/Islamic tourism, hotel and tourism performance analysis, and the adoption of e-marketing in small and medium-sized enterprises (SMEs) operating in the tourism sector, in addition to his research on sustainable tourism. His research is distinguished by its ability to bridge the gap between modern marketing theories and the requirements for developing the marketing, SBEs, and tourism sectors in the Arab world, particularly in the Arabian Gulf region. Professor El-Gohary holds prestigious international editorial positions. He is the Editor-in-Chief of the International Journal of Online Marketing (USA), the Editor-in-Chief of the Studies Business and Economic Journal (Qatar), and the Regional Editor for the Middle East of the International Journal of Tourism Research (UK). He is also an Associate Editor-in-Chief of the International Journal of Customer Relationship Management and Administration and the Journal of Technological Developments (USA). He possesses extensive professional experience, having served as Marketing Director for a multinational company and as a consultant and marketing expert for several national and international firms. He also managed a small business for several years, gaining in-depth practical insight that enables him to bridge theory and practice.