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Dr. Xiuli (Shelly) Guo

6 articles
United Kingdom University of the West of Scotland
Showing 6 of 6
Factors affecting consumers’ green consumption – a systematic review of literature
Xiuli (Shelly) Guo University of the West of Scotland
Muzammal Khan University of the West of Scotland
Eileen Conlan University of the West of Scotland
Sustainable and Responsible Business Developmental Paper Session
Sustainable and Responsible Business Developmental Paper Session
BAM2024 Conference
Embedding Sustainability and Responsible Business Practices in Undergraduate Marketing Education: A Case Study from a Scottish University
Xiuli (Shelly) Guo University of the West of Scotland
Sustainable and Responsible Business Virtual Paper Session Paper
Sustainable and Responsible Business Developmental Paper Virtual Session (B)
BAM2025 Conference
Embedding Sustainability and Responsible Business Practices in Undergraduate Marketing Education: A Case Study from a Scottish University
Xiuli (Shelly) Guo University of the West of Scotland
Sustainable and Responsible Business Virtual Paper Session
Sustainable and Responsible Business Developmental Paper Virtual Session (B)
BAM2023 Conference
The influence of women leaders and their Authentic Leadership trait in India’s Automobile Industry
Pearlena Rebecca Bharathkumar University of the west of Scotland
Pravin Kumar Balaraman University of the West of Scotland
Xiuli (Shelly) Guo University of the West of Scotland
Christian Harrison University of Bolton
Leadership and Leadership Development Developmental Paper Session Paper Attachment
Leadership and Leadership Development Developmental Paper Session (A)
BAM2023 Conference
SMEs digital transformation and value creation
Xiuli (Shelly) Guo University of the West of Scotland
Eileen Conlan University of the West of Scotland
Shu Yang University of the West of Scotland
Organisational Transformation Change and Development Developmental Paper Session Paper Attachment
Organisational Transformation Change and Development Developmental Paper Session (A)
BAM2023 Conference
B2B Digital Transformation in Action - An empirical study from a Scottish SME
Xiuli (Shelly) Guo University of the West of Scotland
Eileen Conlan University of the West of Scotland
Shu Yang University of the West of Scotland
All Presentations Paper Attachment
All Presentations
BAM 2022 Conference