Marketing and Retail
Marketing and Retail (M&R) Developmental Paper Session

An empirical investigation of the factors affecting patronage intention toward Islamic banking products

MZ
Mahmud Habib Zaman North South University
EN
Ehfaz Nowman
MM
Mahtab Muntazeri North South University

Published in BAM2024 Conference
Publisher X-CD Journal
Date of Conference September 2–6, 2024