International Business and International Management
International Business and International Management Full Paper Session

Absorptive Capacity, Organisational Resilience, and Brand Competitiveness in the Internationalisation of China’s Apparel Manufacturing SMEs

NA
Nor Liza Abdullah Universiti Kebangsaan Malaysia
XZ
Xu Zhe Universiti Kebangsaan Malaysia

Published in BAM2023 Conference
Publisher X-CD Journal
Date of Conference September 5–6, 2023